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Browsing Category: "SEO Talk"

The Value of Social Media

September 23rd, 2008 | Posted in SEO Talk

It’s obvious that social-media optimization has value. Look around at sites like MySpace, YouTube, and FaceBook. These are all sites that no one thought would amount to anything. But they did. People love the idea of being part of an online community. The generation of kids that have just entered the work force and are growing up right now are Internet pros, and their parents are pretty proficient with it, too.

These people are involved in all kinds of activities online, from shopping and downloading music to participating in social networks. The kids are networking socially for different reasons than parents are, but both are getting involved.

Social Media Marketing Compared
The question then is not whether social media has value, but how much value it has. If you look at an experiment done by Marketing Experiments Journal (http://www.marketingexperiments.com), you quickly begin to believe that social media might be more valuable than you thought.

The experiment compared the cost and effectiveness of social-media marketing against pay-per-click advertising over the span of one year. And the results? Social-media marketing cost the company $3,600 — the salary ($10 an hour) for an employee to become a part of and market to social networks. That investment drew 93,207 visitors to the site over the course of the year (which works out to be just under $.04 per visitor).

The PPC application was a little faster. Instead of having to wait weeks or months to get involved in a community, the PPC ads could be started almost immediately. The company spent $1,250 on PPC ads over the course of the year, and those ads drew 2,057 visitors to the site for a total cost of almost $.61 per visitor.

Social media had much more impact, and ultimately cost the company less money on a per-visit basis. In fact, the social-media optimization yielded a 1,578 percent better return on investment than the PPC ads did.

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More
The value of social media is there. But so are the difficulties that you may face as you try to implement a social-media optimization effort. For example, you can’t rush headlong into a new social network and expect to be able to post your ads anywhere you want. That will get you banned from the community fairly quickly. It will also create animosity between you and the very people you’re trying to reach.

You also have to participate in the communities. You can’t fake your participation, either. Social networkers will recognize your efforts as being fake and will treat you accordingly. So the only way to be effective with social-media optimization is to become a real part of the social network. But if you can accomplish that, the rewards are better than any marketing plan you’ve used to date.

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Directories with PR or Traffic

September 22nd, 2008 | Posted in Marketing, Directories, SEO Talk

It was time when people like to link from directories because the time was good for Google PR as it helped in increasing the ranking of a site if the site is linked from the high PR link directories. Then the time came when Google slashed the directories with zero PR and all were just running away from directories. But then again Google started reviving the PRs for the directories.

Now as most of the directories have started regaining their PR so is it worthwhile to put your link to high rank PR directories. I would say it can be but not sure about Google because some sites rank well and others not.

What’s the Point?
Since I am just talking about directories and ranking the more important is not just ranking through directories, but some of the link directories or deep link directories give enormous amount of traffic, which can be used for anything in a particular site.

Lets say you put your link in Infogle Link Directory, its deep link directory. Since, my directory is not having any PR this does not mean that this will not benefit you. It will because the directory is receiving very good amount of uniques per day. Moreover, if you look at the total link submitted till this day you will come to know the amount of traffic the section is receiving. Total link submitted and approved till now is over 18000.

So, the point I am trying to make it here is about traffic that you receive from link directories. This is far more better than ranking for PR. As ultimately traffic help your sales and sites in revenue. PR will not help in raising your financial site position.

What to Conclude
The simple conclusion to the above would be that since most webmasters feel that directories are out of the business and they have their interest shifted, but this is just one side the other side of the coin reveals that directories are gaining back the popularity and persistency as they tend to deliver the traffic which might be needed for any website.

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I would suggest to people who are making their websites/blogs, when it’s done and up on Internet. The first thing they must do is to have their website/blog submitted to as much directories as possible. You can subscribe to any manual directory submission service. This will create buzz for your website/blog and hopefully you will gain some PR value also.

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Best SEO Solution Ever on Internet

September 17th, 2008 | Posted in Marketing, SEO Talk

I know how much you have been in pain when it comes to optimizing the site with optimizing techniques. I myself have been writing about the optimizing techniques in the seo talk section. But this has been a long due for me and my site to offer something extra ordinary that you won’t find anywhere other than Infogle.com

Other SEO’s
You must have found many seo companies and individuals who promise the x number of hits and ranks to your site, but almost 90% of tasks fail because of their inaccurate seo tricks.

Some optimizing companies and individuals who feel they are more clever and trying to trick the search engine ranks can give you output speedy enough but there is also a guarantee that your site will be de-listed soon from search engine index for your improper or tricky way of optimizing.

Our Research
After going through a lot of feedbacks from clients and users who uses Infogle.com seo services and after a long discussion Infogle is now promising a 100% guaranteed seo deal and in this you can be rest assured that you can’t fail.

The offers for this new seo deals will be out soon and you can see the update on the seo section i.e., http://theseo.infogle.com

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I can assure you that optimizing offers will have competitive rates and you must have not seen these rates before, rest things is to be finalized till this weekend and the offer will be surely out this weekend or next week for sure.

Therefore, I recommend if you are seeking for any search engine optimizing deals then wait for some days, you will not be disappointed with the offers.

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